This brand campaign positions Hulu as the home for the obsessed.
A place where showing off one's pop culture infatuations are embraced
and encouraged. Where this is not considered as having a problem, but rather, it's a declaration of true fandom.
I was brought on to help lend an eye to the creative while dispensing strong visual and conceptual pixie dust.
National OOH, social and in-app work supported this platform campaign.
This brand campaign positions Hulu as the home for the obsessed.
A place where showing off one's pop culture infatuations are embraced and encouraged. Where this is not considered as having a problem, but rather, it's a declaration of true fandom.
I was brought on to help lend an eye to the creative while dispensing strong visual and conceptual pixie dust.
National OOH, social and in-app work supported this platform campaign.
This brand campaign positions Hulu as the home for the obsessed. A place where showing off one's pop culture infatuations are embraced and encouraged. Where this is not considered as having a problem, but rather, it's a declaration of true fandom.
I was brought on to help lend an eye to the creative while dispensing strong visual and conceptual pixie dust.
National OOH, social and in-app work supported this platform campaign.
This brand campaign positions Hulu as the home for the obsessed. A place where showing off one's pop culture infatuations are embraced and encouraged. Where this is not considered as having a problem, but rather, it's a declaration of true fandom.
I was brought on to help lend an eye to the creative while dispensing strong visual and conceptual pixie dust.
National OOH, social and in-app work supported this platform campaign..
This brand campaign positions Hulu as the home for the obsessed. A place where showing off one's pop culture infatuations are embraced and encouraged. Where this is not considered as having a problem, but rather, it's a declaration of true fandom.
I was brought on to help lend an eye to the creative while dispensing strong visual and conceptual pixie dust.
National OOH, social and in-app work supported this platform campaign.
Role:
Art director
In-house:
Hulu/ Greenhouse
with
Creative:
Chris Kahle
Charles Jensen
Reid Thompson
Brand:
Mollie Bowness
Strategy:
Laura Fitzpatrick
Production:
Zurhit Serna
PM:
Jasmin Maleksalehi
Creative:
Chris Kahle
Charles Jensen
Reid Thompson
Brand:
Mollie Bowness
Strategy:
Laura Fitzpatrick
Production:
Zurhit Serna
PM:
Jasmin Maleksalehi
